Sculpta Vita sells eclectic and pop inspired 3D printed sculptures. Latin for "sculpted life" Sculpta Vita is a metaphor for how life is shaped by experiences, choices, and the passage of time. It suggests that our lives are not predetermined but are actively molded by our actions. Together the owner/artist and I came up with a sophisticated, bold and playful branding with complimentary orange and blue colors with gold and teal accents.
+ Logo Suite
+ Typography Selection
+ Color Palette
+ Website Design
+ Business cards
+ Social
Initial concepts and brainstorming. Social media icons were taken into consideration early on. Various color palettes were also explored.
Final logo design and primary type treatment.
After many concepts and the search for a funky font, we knew we wanted it to have a shadow effect to give a more 3D vibe. This art deco-like font felt artistic and sculptural but needed customization and rounder softer edges.
COLOR PALLETTE
SOCIAL MEDIA ICONS
